Amazon cover image
Image from Amazon.com

Blue Ocean Strategy : How to Create Uncontested Market Space and make the Competition Irrelevant / W. Chan Kim, Renee Mauborgne

By: Contributor(s): Material type: TextTextPublisher: BOSTON, MASSACHUSETTS : H ARVARD BUSINESS SCHOOL PRESS , 2005Copyright date: ©2005Description: xv, 240 pages : illustrations ; 25 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 1591396190
Subject(s): DDC classification:
  • 658.802 22
Contents:
Creating blue oceans -- Analytical tools and frameworks -- Reconstruct market boundaries -- Focus on the big picture, not the numbers -- Reach beyond existing demand -- Get the strategic sequence right -- Overcome key organizational hurdles -- Build execution into strategy -- The sustainability and renewal of blue ocean strategy
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
BOOK BOOK Perpustakaan Kementerian Pelancongan, Seni dan Budaya Malaysia Pinjaman Dewasa Non-fiction 658.802 KIM (Browse shelf(Opens below)) Available 1001605
BOOK BOOK Perpustakaan Kementerian Pelancongan, Seni dan Budaya Malaysia Pinjaman Dewasa Non-fiction 658.802 KIM (Browse shelf(Opens below)) Available 1001606
BOOK BOOK Perpustakaan Kementerian Pelancongan, Seni dan Budaya Malaysia Pinjaman Dewasa Non-fiction 658.802 KIM (Browse shelf(Opens below)) Available 1004285
BOOK BOOK Perpustakaan Kementerian Pelancongan, Seni dan Budaya Malaysia Pinjaman Dewasa Non-fiction 658.802 KIM (Browse shelf(Opens below)) 10003592 Available 1000007772

Includes index

Koleksi Peribadi YABhg. Tun Ahmad Sarji (2100399, 2100415)

Bibliography: pages [223]-229

Creating blue oceans -- Analytical tools and frameworks -- Reconstruct market boundaries -- Focus on the big picture, not the numbers -- Reach beyond existing demand -- Get the strategic sequence right -- Overcome key organizational hurdles -- Build execution into strategy -- The sustainability and renewal of blue ocean strategy

There are no comments on this title.

to post a comment.