Harvard business essentials : crisis management
- Boston, Mass. : Harvard Business School Press, 2004
- xx, 138p. : ill. ; 24cm.
- The Harvard business essentials series .
Includes bibliographical references and index
Taking stock of potential perils : what could go wrong? -- Avoiding the avoidable : an ounce of prevention -- Contingency planning : preparing today for tomorrow's problems -- Crisis recognition : where there's smoke there's fire -- Containment : preventing a bad situation from becoming worse -- Crisis resolution : the road to recovery -- Mastering the media : make it your story -- Learning from your experience : gather lessons where you find them