TY - BOOK AU - Wreden,Nick AU - Futurist,Brand TI - Fusionbranding: how to forge your brand for the future SN - 0971744203: U1 - 658.827 21 PY - 2002/// CY - Atlanta, Georgia PB - Accountability Press KW - Brand name products KW - Management KW - Marketing KW - Markerting KW - Relationship marketing KW - Customer relations N1 - Includes bibliographical references and index ER -