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| 001 | vtls000773431 | ||
| 003 | MOTAC | ||
| 005 | 20231125074213.0 | ||
| 008 | 150608t20152015mau e b 001 0 eng d | ||
| 020 |
_a9781625274496 _qhardback _cRM116.80 |
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| 039 | 9 |
_a201602231206 _bazeantie _c201512211021 _daznah _c201512181122 _daznah _c201508261512 _dfadzli |
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| 040 |
_aDLC _beng _cDLC _dIG# _dYDXCP _dBDX _dCDX _dTWC _dMUU _dOCLCF _dMYNLM _dPNM _erda |
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| 082 | 0 | 4 |
_a658.802 _223 |
| 090 | 0 | 0 |
_a658.802 _bKIM |
| 090 | 2 | 0 |
_a658.802 _bKIM |
| 100 | 1 |
_aKim, W. Chan, _eauthor. |
|
| 245 | 1 | 0 |
_aBlue Ocean Strategy : _bHow to Create Uncontested Market Space and Make the Competition Irrelevant / _cW. Chan Kim, Renée Mauborgne |
| 246 | 1 | _aHow to create uncontested market space and make the competition irrelevant | |
| 250 | _aEXPANDED EDITION | ||
| 264 | 1 |
_aBOSTON, MASSACHUSETTS : _bHARVARD BUSINESS REVIEW PRESS, _c[2015] |
|
| 264 | 4 | _c©2015 | |
| 300 |
_axxviii, 287 pages ; _c24 cm |
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| 336 |
_atext _2rdacontent |
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| 337 |
_aunmediated _2rdamedia |
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| 338 |
_avolume _2rdacarrier |
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| 500 | _a"With a new preface, fresh chapters, and updated case studies"--Back of jacket | ||
| 504 | _aIncludes bibliographical references (pages 263-270) and index | ||
| 650 | 1 | 0 | _aNew products |
| 650 | 2 | 0 | _aMarket segmentation |
| 700 | 1 |
_aMauborgne, Renée, _eauthor. |
|
| 942 |
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