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Blue Ocean Strategy : How to Create Uncontested Market Space and Make the Competition Irrelevant / W. Chan Kim, Renée Mauborgne

By: Contributor(s): Material type: TextTextPublisher: BOSTON, MASSACHUSETTS : HARVARD BUSINESS REVIEW PRESS, [2015]Copyright date: ©2015Edition: EXPANDED EDITIONDescription: xxviii, 287 pages ; 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781625274496
Other title:
  • How to create uncontested market space and make the competition irrelevant
Subject(s): DDC classification:
  • 658.802 23
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Holdings
Item type Current library Collection Call number Copy number Status Notes Date due Barcode
BOOK BOOK Perpustakaan Kementerian Pelancongan, Seni dan Budaya Malaysia New Materials Shelf Non-fiction 658.802 KIM (Browse shelf(Opens below)) Available 1004207
BOOK BOOK Perpustakaan Kementerian Pelancongan, Seni dan Budaya Malaysia Reference Non-fiction C 658.802 KIM (Browse shelf(Opens below)) Not For Loan KOLEKSI KSU 1004211
BOOK BOOK Perpustakaan Kementerian Pelancongan, Seni dan Budaya Malaysia New Materials Shelf Non-fiction 658.802 KIM (Browse shelf(Opens below)) 1004208 Available 1000007300
BOOK BOOK Perpustakaan Kementerian Pelancongan, Seni dan Budaya Malaysia New Materials Shelf Non-fiction 658.802 KIM (Browse shelf(Opens below)) 1004209 Available 1000007419
BOOK BOOK Perpustakaan Kementerian Pelancongan, Seni dan Budaya Malaysia New Materials Shelf Non-fiction 658.802 KIM (Browse shelf(Opens below)) 1004210 Available 1000007463

"With a new preface, fresh chapters, and updated case studies"--Back of jacket

Includes bibliographical references (pages 263-270) and index

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